RadioShack was one of my first long-term retainer clients. I started working with them right after they were acquired by Tai Lopez, and even had the chance to work with him directly. I learned a ton about business, copywriting, and creative strategy during that time. Even though our e-commerce campaigns performed well and drove solid sales, the company eventually went bankrupt again. That’s business.

I was responsible for all copy and creative direction for the e-commerce side of the business, including ads, CRM, video ads, and commercials.